AdClub + BusinessLine Quiz 2011

Date: 4/16/2011

Quiz Master: “Pick Brain” Giri Balasubramaniam

Prelims Questions:

1.New form of capital that derives it values from personal, social or cultural beliefs and meanings that stimulate creativity, encourage moral behavior and motivate individuals.
What ?

2.Identify the lady author of this book.

3.He is a Scottish – American Industrialist.
He started his career as a telegraph messenger.
His life has often been referred to as “rags to riches”.
He sold U.S.Steel to J.P.Morgan for $480 million.

4.International Reserve Assets has been created by IMF in 1969 to supplement the existing official reserve of member countries.
They are allocated to member countries in proper to their IMF quotas.
It is the unit of the account of IMF.
Its value is based on basket of key international currencies.
Name the unit.

5.Whose identity is this?

6. In 1907, a chemist developed a formula called Aureole.
This led to the establishment of a company.
What ?

7. An independent British Internet retailer specializing in groceries.
The name of this internet retailer comes from the hardest fruit to protect through the food supply chain.
What ?

8. Oryx FM is their Radio arm.
Name the TV arm.

9.It was established in 25 July 1917 when three leading optical manufacturers merged to form a comprehensive, fully integrated optical company known as Nippon Kōgaku Tōkyō K.K.
It later introduced the famous Joico microscope to the market.
Name the company.

10.Identify the company he is related to.

11.It was originally created by Idealab, a business incubator based in California in July 2004, it was acquired by Google.
What?

12.OHA is an alliance between 80 companies in the mobile space.
What is OHA ?

13. Identify the ad company, created by this duo.

14. This acronym was coined in 2000 by Luis von Ahn, Manuel Blum, Nicholas J. Hopper, and John Langford.
Carnegie Mellon University attempted to trademark the term, but the trademark application was abandoned on 21 April 2008.
Name the acronym.

15. This was created by VSS Mani,a CA by profession at Mumbai in 1994.

16.Identify the google doodle.

17.Under his leadership the Factory Act was passed in 1881 to improve the condition of the factory labourer.
Which viceroy is this?

18.Bala Gangadhar Tilak, along with eminent industrialist Mohandas Ramji started this in Dec 14, 1905.
Identify.

19.Connect.

20.”Armenteros” comes under what product category in India.

Answers:

1.Spiritual Capital

2.Kiran Bedi

3.Andrew Carnegie

4.SDR (Special Drawing Rights)

5.Flipkart.com

6.L’Oreal

7.Ocado

8.Al Jazeera

9.Nikon

10.Mindtree Chairman

11.Picasa

12.Open Handset Alliance

13.Saatchi & Saatchi

14.CAPTCHA

15.Justdial

16.Jules Verne Doodle – 183rd Birthday

17.Lord Ripon

18.The Bombay Stores

19.LUX

20.Cigars

Will be posting some of the Finals questions and answers soon!